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eValue is a Strategic Diagnostic Survey, measuring performance and progress of the key strategic drivers important to an organisation, to trigger corrective action and predict future performance.
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Surveys with strategic questions are NOT Strategic Surveys - they normally measure respondent satisfaction, opinions, needs and comparative trends, whilst feedback is usually about short-term-operational issues only, with little or no time spent examining indicators of strategic implementation.
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Fortune Magazine says that 90% of CEO’s fail because of poor strategic implementation, and Kaplan and Norton of the Balanced Scorecard observe that “the final barrier to executing strategy is the lack of feedback and communication on how the strategy is being implemented”.
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